Integrating Matching in SQL Server with Melissa's MatchUp
Melissa sponsored on-demand webinar
Webcast Abstract
Does this sound familiar? You just removed the duplicate data from your database. You’re ready to add real-time or scheduled inserts but you don’t want to go through the hassle of re-processing every record. Now, you don’t have to. Melissa’s MatchUp Object gives you the ability to perform the same advanced matching as batch processing through a set of CLR functions called directly from SQL Server and flag records already in your database.
Join our webinar to learn about MatchUp Object's Hybrid Interface – powerful, easy-to-use matching software equipped with the capabilities needed to match, merge and purge even the most difficult-to-detect duplicate records in real-time!
What we will cover:
- Explore the need for real-time deduping
- Pros and cons of using the persistent Melissa Address Key (MAK) as a match strategy
- Benefits of implementing directly within SQL Server
- Walk-through demo of MatchUp with specific matching examples + Q&A
Speaker - Tim Sidor
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